That is, they do not go to the linked page; since a link of this type is irrelevant to the SEO of your web page.
Nevertheless, a dofollow link does not contain a label, although sometimes we find the label rel = "dofollow" , it is not necessary.
This type of link is the one that Google's robots follow. When they find a dofollow, they follow the link and track down the content of the linked page. These are the links that have a real value for SEO positioning
So, do linkbuilding with links nofollowa-does it make sense? Having links to different places on the internet is not only a benefit for our website positioning, it is also a benefit because it is a way to reach more users, ie that it is a source of referred traffic , therefore it increases the probabilities of accessing our website and consumes our content, expanding its scope. Nevertheless, what happens is that by linking pages we do not know if they have a good reputation, the reputation of our website can be affected. In these cases the best is a nofollow link. Likewise in the case where we have a link in a page in which we talk about different themes that are not related to our content, it will be better if the link is nofollow.
Moreover if our content is of high quality and it interests the public a nofollow link can drift to a dofollow , since if someone accesses our content, even if it is through a nofollow link, and that this he meets, he may decide to offer us a link on his website; if he offers us a dofollow, because he relies on our reputation, we will be delighted, but if he offers us a link nofollow it will also be valuable, since it will bring us closer to more public .
From what we have seen in this paragraph it is important to know the reputation of a website to know what type of link we should use and also to know what kind of link we need to allow in our website. In general terms, a website with a lot of links is a website with a lot of authority.
WHAT IS LINK JUICE?
It is "the weight" that is passed from one area to another of the website or from one website to another . Linkbuilding is a way of giving and receiving or distributing and balancing that "weight" or "strength" that a page has, depending on whether we do it externally or internally.
Calculating the link juice that allows a link is complicated, although we do not know exactly we can have an idea easily.
The best thing would be for a website that has a lot of external links to put a nofollow link on its main page and be the only link on this page.
The fewer links to other websites on our main page, the more juice link will receive ours. The more links to other websites that are on the same page, the juice link will be divided between more links and therefore will be less.
The link building is a powerful tool, however, it is important to know how to use it; if we do it badly, the linkbuilding can be negative for our website. Little by little we tend to make a linkbuilding as natural as possible, because Google tends to penalize all those who are artificial or forced. Hence the importance of making a quality linkbuilding that is really positive for our SEO positioning .
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